For the opening ceremony of the new King Abdullah University of Science and Technology King Abdullah Bin Abdulaziz Al Saud invited more than 3000 VIP guests from the nobility, culture, politics and business to the three-day inauguration to Saudi Arabia. For the opening ceremonies the event agency Film Master created a brilliant exhibition and an exemplary opening ceremony in co-operation with The Ransoms and the design and multimedia agency three monkeys from Dubai.
On an exhibition area of 10,000 square meters covering all aspects of the new university as well as the milestones of the arab, islamic and western science have been illuminated impressively by means of interactive installations, 3D visualized and therefore effectively experienced.
The central element of the opening ceremony was a huge 70 x 15 meter moveable silver screen construction, to which real-time interactive 3D content as well as live-established film contributions was projected.
The stage presentation was controlled by hand gestures on the interactive lectern and then provided a unique, impressive visualization of nature and content.
Media Screen has been given the honour to visualize the multimedia infotainment fireworks worthy with innovative presentation technology. In addition to the four-week build-up time in scorching heat, Media Screen had to pass a hitherto unprecedented material battle.
Besides 54 high-performance DLP projectors and 29 interactive Media Screen WTH Holo- Interactive projection systems the equipment for a more than 3 m wide hemispherical projection, numerous multi-touch displays and other displays were delivered and installed on site.
Among others a 15×2 meter and three other 9×2 meters soft-edge panoramic projections with interactive control by means of laser-interface were used. This “Time Tunnel” projection visualized a journey through the know-economic achievements in the relevant scientific discipline. The visitors here triggered a variety of animations by laser tracking interface through hand gestures.
To convey additional information 23 MediaScreen WTH Holo Interactive projection systems with 3D user interface came to use. Visitors were able to navigate them through thousands of images and video and text content in different languages. For the detailed presentation of the respective departments four interactive coffee tables with built-in 42″ multi-touch displays were available for the professors.